Deposit penetration benchmark bank advisors kehrer
Credit Unions Outperform Bigger Banks on Cross-Selling
This is the first survey to focus only on bank-owned broker dealers, instead of Dr. Kehrer has identified several ways that industry benchmarks should be " modernized:" Referrals from Institution Staff per Advisor; Deposit Referal Penetration.
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New Kehrer-LIMRA Study of Credit Union Brokerage Provides Blueprint for Higher Performance
Description:Kehrer pioneered 25 years ago, this survey breaks new ground by providing new metrics on penetration of the institution's opportunity, efficiency ratios, advisor productivity, asset growth, asset and product composition, and key management metrics. Today it's the elephant in the room, a challenge most financial institutions still haven't solved. New research enables annuity marketers to identify those consumers, target them for a variety of marketing and sales campaigns, and understand the messages that will engage consumers who are receptive to annuity solutions. Credit union households in the affluent and mass affluent segments use many other financial services providers, who are also trying to win the member's deposit and loan business.